Automation of the mundane is the key to success and growth as technology plays a pivotal role in the ability of a healthcare staffing agency to attract and retain top talent. This leaves agencies with a critical decision: get onboard with modern workflows, or get left behind.
Candidates are expecting to be matched with the right job that meets their needs, on their time, with top compensation. Agencies with lackluster tech simply will not be keep pace while their tech-driven competitors stand eager to replace them. The clock is has been ticking.
On the stage at Staffing Industry Analysts’ Healthcare Staffing 2019 Summit in Las Vegas, Susan Salka president and CEO of AMN Healthcare Services Inc., along side other industry leaders, encouraged other staffing firms to fasten their seatbelts for the upcoming technological change and said “Whatever is disruptive today will be table stakes in two years.” Many people point their finger at greedy recruiters as the source of today’s financial waste, when in reality they aren’t the problem at all.
The status quo in travel healthcare looks like this:
So what IS the solution? Automation, automation, automation. What does automation look like in this space?
Automated marketing systems allow for accurate and precise contact with the right candidate at the right time, and with solutions that are relevant to their wants and needs.
Automated credential management means streamlined, consistent accuracy. The tedious (and expensive) process of compiling, checking, and acting on a credential expiration report every week is a routine we should all be excited to leave behind.
Automated application and onboarding solutions, because no one should be texting and emailing their sensitive documents across insecure channels. It’s almost 2020. U N A C C E P T A B L E.
Automated job matching, because candidates dictate what they want, verify what they’re qualified for, and algorithms finds a match. In real time.
Automated candidate submission, because when speed to submission is the name of the game, automation is the cheat code.
Where does the recruiter stand in this future of healthcare staffing? Let’s start with what the recruiter shouldn’t be doing in the first place. Recruiter time should not be spent:
They’ll be responsible for ensuring accuracy of the contract. With repetitive paperwork behind them, the recruiter will have more opportunity to educate the professional; making new travelers more comfortable, aware of their opportunities, and counsel them on how to lead a successful travel career. With more time to cater to travelers’ needs, the recruiter can clear up uncertainties, negotiate for the traveler, be there when things go wrong, and advocate for the nurse during assignments.
This level of personalized experience will help the recruiter — and their agency — to better retain talent, build lasting relationships, and elevate their agency’s brand as a top tier staffing firm.